With the introduction of the new Pixel 7 and 7 Pro terminals, the first Pixel watch but also the new Pixel Tablet and more, considerations arrive for analysts who, as enthusiastic observers, are asking themselves why, despite the news and improvements with each generation, Google still has very limited success in Smartphones, and that’s also in the USA: According to Counterpoint, this happens because the Big G has to follow a very careful strategy with Pixel devices and also because it’s used to slow down the constant flow of Android users migrating to the iPhone.
The migration flow for Android users switching to iPhone is defined as slow but steady, like the concern even of many other brands of green robot. Hence the Google intervention that fits in with the Pixel strategy: Big G invests a lot in new hardware and software features for its Pixel smartphones and does it to show the best that Android can offer, but it should always do so without irritating other Android manufacturers. Big G does not want to steal market share from its partner manufacturers. This may also explain the slow expansion and geographical availability of Pixel devices.
Unfortunately, the analytics company doesn’t cite absolute numbers to define the “slow but continuous flow of migration from Android to iOS,” but states that even if the Pixel manages to pique the interest of some iPhone users, the percentage of Pixel users migrating is much higher. on the iPhone. In this article we report on the infographic that shows the original smartphone on the left, while on the right, terminals were purchased by those who abandon the Pixel.
Remember that in the last presentation of the financial results, Tim Cook announced a record iPhone revenue and also a record of Android users who switched to the iPhone. The main reasons for the change are the greater protection of privacy and security.
In September, more than half of all active smartphones in the US were iPhones. All articles dedicated to finance and the market are available at the respective links.